5 Useful Tips From Experienced Web Designing Practitioners

Web Design

Web design is very important part of any site. It is actually the most powerful part of the website which attracts the visitors instantly and makes them stay aboard. Below are some of the principles of web design which are often forgotten or ignored by the web designers in increasing beauty of the design. These are suggested by some of the top designers across the world which have decades of experience in their kitty:

1. The 5 Second Rule of User Attention

William Beachy- The President of Go Media advices you about the 5 second rule. The back button is the most used key on the board while surfing the world wide web. Remember your website design must be so compelling and content must be that powerful so that it can grab user's attention within a moment.  

2. Proper Messaging

Adelle Charles is a visual designer at Bitly, and she specializes in both digital design and digital branding. She says, that the most important aspect of a site is its messaging feature. The most effective of the sites mandatory features clear and concise text messaging in no more than a few words. Messages are short and to the point. Do not put long paragraphs on your homepage. Your homepage is a gateway into your site, so it must be attractive and easy to view, understand and digest in totality.

3. Call to Action

Nick Finck has decades of experience in web design. Some of his client includes Boeing, Google and Adobe. He says “If you will look at any successful e-commerce site you will notice they include a CTA, or a Call To Action.” The most common call to action buttons are Request a Quote, Buy Now and Work With Us. The best CTA's are those which are not forceful to the users rather compels them to click on them, instantaneously.

4. Winning the Buyer's/Visitor's Trust

Ethan Marcotte is a web designer who lives in Boston. His clientèle includes the Sundance Film Festival and the World Wide Web Consortium. He says that Building trust is a  critical factor if you are selling products or services on line. Free shipping and a great return policy are very important for building trust. Do incorporate a toll free phone number and a real contact person with address. This will  add value to your site tremendously.

5. All the data on your website must be fresh and new

Sarah Parmenter is one of the best British web designer. Her client list includes Blackberry and News International. She advices to keep all the details and data on your site latest and without any error in the information. Old data may result in user thinking that your work profile is not online any more or your knowledge skills are outdated in comparison to the present scenario of the market, resulting in big losses to your website traffic.

6. Incorporating Social Media

Gaurav Joshi, Head of design at Housing.com, says that along with the design part, social media is also important. Social media must be well integrated into the design of your site. This simple step attracts a lot of new customers and help your website to drive more of the online organic traffic.


These are the points of wisdom from some stalwarts of Web design world. Follow them to perfection and increase your site's brand value a lot.