A Few Quick Tips to Help You Find the Best SEO Company

SEO is increasingly becoming more important in the current scenario. It is going to be the next big thing in ITES industry. With each passing day, more and more companies are entering the digital marketing field. These mushrooming companies make huge promises about skyrocketing traffic and top rankings, all within a very short period of time. How can you deal with such exaggerators? Below are some of the primary points to be kept in mind, while choosing the right firm:

 

1.      Feasible Targets

The company must keep an aim with real world targets. The ranks upheaval and the traffic targets must be in coordination with the real world. Now-a-days many companies offer to achieve huge targets which stay unfulfilled forever. 

2.      Black Hat vs White Hat

In the above point, some companies are able to achieve the target. But they do so by the implementation of unethical techniques. This is known as Black hat SEO. This way ranks will come easily. But the will be short lived. It can result in final expulsion of your site from the Google as Black Hat is strictly against Google’s guidelines.

3.      Size

The SEO plan must be clearly mentioned before taking up any contract. A good SEO company differentiates clearly between all kinds of business requirements. There are separate Platinum, Gold and Silver level plans. The SEO Company should able to handle home-page-only websites to thousand page sites.

4.      Audit and Blueprint

The company should provide you with a detailed site analysis. This analysis should include various strategies to remove site’s handicaps and getting to a higher Page Rank. It must include the design, navigation, coding and content part of the site. You should be provided with a complete blueprint of the SEO campaign. 

5.      Keyword Optimization

You should ask for a keyword list from the assigned SEO Company. Deduct and increase necessary keywords as per your requirements and competition feasibility.

6.      Customer Care

The SEO Company should be permanently within your reach. It must be a phone call away. You should be in touch with all the experiments being carried out on your site.

7.      Reporting

Regular monthly updates of the work performed must be given to you. There should be a clear record present for the monthly increased traffic and conversions/ leads achieved.

Also the bounce rate of your site must go down consistently, month-by-month.

8.      Link Strategy

Any SEO company will understand the importance of link structure. Get from them an advanced analysis of the website linking structure and ways to improve it. Also the number of quality links they will be developing per month. 

9.     Timely Completion of targets :

All the targets must be fulfilled at the right time as per the specified timeline. However, a little delay is allowed as SEO is a gradual process. The success of the campaign depends upon multiple factors which may affect the completion time.

10.     Value For Your money

Make a SWOT analysis of the traditional advertising versus the online marketing. Do the online marketing campaigns generate more revenue as compared to the traditional marketing (with the same costing). If yes, then only the SEO/digital marketing campaign is eligible for your business.

Conclusion: These are all the requisite points to be kept in mind while choosing the best SEO company in Jaipur or elsewhere. Follow them and be assured.